The services University Communications provides UNC Charlotte include:

  • Brand management: strategic brand communications, research, planning, and development
  • Advertising: media planning, contracts for media placement and evaluation
  • Executive communications: strategic messaging content development
  • Graphic design: design for print, web, and social media
  • Institutional marketing and advertising: strategic planning and development for communications initiatives
  • Internal communications: internal communications planning and execution
  • Media relations: public and media relationship management and continuity
  • Photography: photographic services to campus
  • Video communications: digital media production and editing for broadcast, web, and streaming delivery
  • Web and social media communications: Web management for the University's Content Management System (CMS) and social media management
  • Email marketing: planning and strategy for University database email marketing

Additionally, University Communications facilitates collaboration among the University's network of distributed communicators via the University Communications Committee.